Insights for TV ads Search brands to browse their nationally airing television commercials. Alphonso Insights provides real-time TV ad analysis at both a national and local level, making it one of the only products in the market to meet the TV … Alphonso Local consists of three core offerings: local TV-to-digital retargeting; local TV ad insights; and closed-loop attribution. The companies said the Alphonso Local service measure how linear campaign connect to online and offline business results, including website visits and conversions, as well as visits to physical retail locations. ... Alfonso Ribeiro TV Commercials Ads. But, when it comes to insights in to advanced TV advertising, one company is now bringing capabilities to Europe that it says have existed in the US for years. Dec 17, 2018 – Alphonso has introduced Alphonso Local, a suite of TV audience extension and ad analytics software and services for local broadcasters and station groups. 254 likes. Alphonso TV Data Cloud services are used by hundreds of the Fortune 500 brands and agencies in the U.S. The Buzz The buzz at iSpot.tv. Although companies such as Alphonso TV, Samba TV, Sorenson Media, iSpot.TV and Gracenote have been around for a while, they’re finally able to capitalize on an ecosystem that’s ready for their technology – even as consumer privacy concerns grow. 51-250 # Employees. Alphonso TV Ad Insights. About Alphonso Alphonso is a TV data and measurement company, and the market leader in providing brands and agencies with real-time TV ad campaign measurement, closed-loop attribution for TV ads, and TV audience extension across digital devices. The companies have renewed their multi-year partnership to include all of Premion, … $10M-$50M Estimated Revenue. Headquarters. Length: 145 (recommended: 50 to 160) Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. It can tell you, for instance, where Amazon has been spending its money to advertise its Echo speaker’s multi-room audio capability. Education About What I Do Instantiating ideas. Analytics and insight reports about the TV advertising world. With video AI technology embedded in tens of millions of smart TVs, TV chipsets, set-top boxes, and other connected devices, Alphonso understands what programming and advertising people watch on TV. Barometric works with Alphonso, the TV data company whose TV Data Cloud powers TV-to-mobile retargeting and self-serve ad insights for brands, to measure TV ad … The self-serve, SaaS-based Alphonso Insights offering now enables local broadcasters to help their advertisers understand ad campaign performance with granular, always-on ad metrics for local TV ad campaigns, and connects the dots between linear TV ad views and actual business results such as online or offline purchases, and foot traffic into stores, restaurants and auto dealerships. https://alphonso.tv/ Website. News. Alphonso Local consists of three core offerings: local TV-to-digital retargeting, so brands can amplify and optimize their TV spend across the web and mobile devices; local TV ad insights for data-driven media planning and competitive analysis; and closed-loop attribution, for rapid reporting on sales lift and other business metrics, resulting from local TV ads. Compare airings, spend, share of voice, reach and frequency to draw insights. We're a fast-growing TV data company with offices in Silicon Valley, New York, Red Bank NJ, Chicago and Bangalore, India. TV data company Alphonso has bowed the second generation of Alphonso Insights, its self-serve dashboard for real-time TV ad analytics and closed-loop attribution. SAN FRANCISCO — It is often said that, when it comes to advanced TV advertising, the UK has a lead through the Sky’s AdSmart offering. Execution is everything. Alphonso TV data powers 1-to-1 TV ad retargeting and TV ad analytics for brands, agencies and networks. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. Alphonso is a TV data and measurement company, and the market leader in providing brands and agencies with real-time TV ad campaign measurement, closed-loop attribution for TV ads, and TV … Alphonso TV data powersTV ad analytics and insights for brands, agencies and networks. Alphonso Insights is used by thousands of brands, networks and agencies for always-on TV ad campaign metrics, competitive research, media planning, closed-loop attribution and more. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. Alphonso Local consists of three core offerings: local TV-to-digital retargeting, so brands can amplify and optimize their TV spend across the web and mobile devices; local TV ad insights for data-driven media planning and competitive analysis; and closed-loop attribution, for rapid reporting on sales lift and other business metrics, resulting from local TV ads. TV data company Alphonso introduced the second generation of Alphonso Insights, its SaaS-based, self-serve dashboard for real-time TV ad analytics and closed-loop attribution. MOUNTAIN VIEW, Calif., Jan. 31, 2019 /PRNewswire/ -- TV data company Alphonso has won a major decision in a three-year patent dispute with Free Stream Media, doing business as Samba TV. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. With automatic content recognition (ACR) technology embedded in tens of millions of smart TVs, TV chipsets, mobile apps, gaming consoles, streaming devices and OTT services, Alphonso understands what programming and advertising people are watching on TV … As smart TVs take off, viewing data becomes more available and actionable. Related Story ‘Kelly Clarkson’ Powers To New Season High Powered by highly scalable Video AI deployed across markets, Alphonso Local performs each of these functions with granular detail at the local-market-level, due to the scale of Alphonso TV viewership data. Alphonso, Inc., Mountain View, California. Alphonso is a TV data company with the industry's largest TV viewership footprint. Station group owner Tegna said it is using data and analytics from Alphonso to measure the effectiveness of local and over-the-top linear TV ad campaigns. Alphonso Local, from the Alphonso TV data company, is a suite of TV ad analytics and attribution services that provide info on the effectiveness of TV campaigns in driving business results like website visits and conversions, foot traffic to physical locations, online and offline transactions and more. 2013 Founded. Local TV ad insights for data-driven media planning and competitive analysis. We are the leaders in TV data technology and multi-touch attribution. With video AI technology embedded in millions of smart TVs, TV chipsets, set-top boxes, and other connected devices, Alphonso understands what programming and advertising people watch on TV. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Free Reports. Alphonso‘s TV Ad Insights Report: Pizza Chains, Q4 2019 | Alphonso A total of eight pizza chains spent an eye-watering $135.8M on National TV advertising during Q4, 2019 Alphonso, Inc. Its SaaS offering, Alphonso Insights, delivers actionable TV measurement and closed-loop attribution with offline data in real-time, to help brands understand the true impact of TV advertising. Alphonso Local is a suite of TV ad analytics, ... Alphonso understands what programming and advertising people watch on TV. 29,770 Airings / 29 Spots / Progressive Snapshot TV Spot, 'The Safeys' Featuring Alfonso Ribeiro. Its SaaS offering, Alphonso Insights, delivers actionable TV measurement and closed-loop attribution with offline data in real-time, to help brands understand the true impact of TV advertising. The service now includes several major new features and data sets that will help marketers better understand TV ad efficacy, for any brand, over any time frame. Its SaaS offering, Alphonso Insights, delivers actionable TV measurement and closed-loop attribution with offline data in real time, to help brands understand the true impact of TV advertising. We are the leaders in TV data technology. Top Ads. Top Spenders. technology embedded in tens of millions of smart TVs, TV chipsets, set-top boxes, and other connected devices, Alphonso understands what programming and advertising people watch on TV. Alphonso last year launched Insights, an offering giving in to the airings, spend and exposure for US TV ads. SAN CARLOS, CA — TV data company Alphonso Inc., the market leader in providing advertisers with verified TV audiences on mobile devices and the web, today introduced Alphonso Insights, a software-as-a-service (SaaS) offering that enables brands and agencies to conduct real-time analysis of TV content and ad consumption at a granular level and obtain closed loop attribution on TV media spend. MOUNTAIN VIEW, Calif. and TYSONS, Va. 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